NFC on phones is being pushed hard – the Next Big Thing for affluent spenders.
Sure, it makes sense at first. A cool way to pay. But…
Why not – we’ve this gadget-laden generation. Out to impress. They’ll love NFC.
Well, maybe they won’t even think about it.
How can I say this. It flies in the face of everything the marketers are saying to us.
But that’s the thing about marketers. They can sometimes miss the obvious… continued over the page… >>
Email. Its been around for over 40 years. And up there as our No 1 business tool.
But things could be about to get very interesting in Inbox world.
As they say on Wall Street, what follows are some forward-looking statements. Therefore take this as my personal view, as the outcome is far from certain.
Three events have got me thinking about what might happen. Let’s set the scene.
And taking the stage are RIM, Microsoft, VMWare, Zimbra and SalesForce… continued over the page… >>
Just a few months ago, I had high hopes for what Tesco bank might achieve. Even with Fred Goodwin fan-boy Benny Higgins in charge.
But the recent prolonged outage for so many customers has been handled badly. And Benny Higgins has shown his old-school banking colours.
Given the opportunity to show strength and courage, he chose to make excuses. Instead of holding his hands up, he chose mitigation.
Every new venture has a wobble. He could have shone, but he blew his chance. Not only does Tesco have the wrong boss, it has the wrong staff. Here’s why… continued over the page… >>
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