OK, OK. I wouldn’t have put this on here but it’s Jen Aniston and its the weekend.
Anyway. You don’t want to hear from me. Here you go…
Well. Not a whole lot for me to say after that, is there. Have a great weekend!
How come most companies think having PowerPoint more important than CRM?
CRM comes last, after email, office productivity and accounting.
Everybody knows, we’re told often enough, that looking after customers is vital. But as a process, many companies don’t see it as that important.
In fact, most companies don’t think about managing the relationship with their customers until something goes wrong and they find they can’t.
Ironic, really. When you consider that CRM will start to deliver benefits instantly, the moment you roll it out to your users. Let’s take a look… continued over the page… >>
NFC on phones is being pushed hard – the Next Big Thing for affluent spenders.
Sure, it makes sense at first. A cool way to pay. But…
Why not – we’ve this gadget-laden generation. Out to impress. They’ll love NFC.
Well, maybe they won’t even think about it.
How can I say this. It flies in the face of everything the marketers are saying to us.
But that’s the thing about marketers. They can sometimes miss the obvious… continued over the page… >>
zen strategy® is the new dawn for LANZen strategy® which has served businesses throughout this century.
But this is a new age - and its time for something new.
Something for today, but tightly focussed on the future.
Something to take you into the Cloud, web and mobile.
Something to prepare you for the changes to come.
Get ready for this journey into the Internet’s new age. The age of zen. Strategy for tomorrow, today.
